Privacy Policy

Summary

1. Who we are and scope
2. Data we collect
3. Purposes and legal basis
4. Cookies and tracking
5. Data sharing
6. International transfers
7. Information security
8. Data retention
9. Your rights
10. Email and WhatsApp usage
11. Children and minors
12. Policy changes
13. Contact

1. Who we are and scope

We provide information and materials about tattoo removal (including free e-book) and collect data to enable delivery, customer service, and communication as described in this Policy.

2. Data we collect

• Identification/contact: name, email, phone number, city, and country.
• Technical/usage data: IP address, browser/device info, pages visited, UTMs, and conversion events.
• Preferences/consents: opt-in records (text, date/time, IP, version).
• Interactions: email opens, clicks, responses, opt-outs.

3. Purposes and legal basis

• E-book delivery and operational messages (confirmations, support) — legal basis: contract execution.
• Customer service and location-based prioritization — legal basis: contract execution/legitimate interest.
• Marketing via email and WhatsApp (content, invitations, offers) — legal basis: consent (combined opt-in).
• Analytics, fraud prevention, and improvements (analytics, A/B tests, security) — legal basis: legitimate interest.
• Legal compliance and exercise of rights — applicable legal basis.

4. Cookies and tracking

• Essential: website/form functionality.
• Analytics: usage and performance metrics.
• Advertising/media: measurement and remarketing (e.g., Google/Meta).
• Cookie management: via banner and browser settings.

5. Data sharing

We share data with email/CRM providers, automation tools, cloud services, analytics, and fraud prevention vendors under contract and confidentiality agreements, exclusively for the stated purposes. We do not sell personal data.

6. International transfers

Some services may operate outside Brazil. We adopt adequate safeguards (contractual clauses, best practices, and security measures) in compliance with LGPD.

7. Information security

We use encryption in transit, access controls, event logging, least privilege policies, and staff training. While absolute security doesn't exist, we apply recognized industry standards.

8. Data retention

• Leads: during the relationship and up to 5 years after the last relevant interaction, or as required by law.
• Security logs: minimum legal period.
• After retention period, data is deleted or anonymized when applicable.

9. Your rights

You have the right to: access; correction; anonymization, blocking, or deletion; data portability; information about data sharing; revocation of consent; objection to processing based on legitimate interest.

How to exercise: contact@inkless.com.br (subject "Data Rights") with proper identification.

10. Email and WhatsApp usage

• Marketing via email and WhatsApp only with consent (combined opt-in).
• Operational messages about the e-book may occur without marketing opt-in (contract execution).
• Opt-out: unsubscribe link in emails; on WhatsApp, reply "STOP" or request directly.

11. Children and minors

Our content is not intended for minors. If processing occurs, specific parental consent will be required.

12. Policy changes

Updates will be published on this page with a new effective date.

13. Contact (Data Protection Officer)

contact@inkless.com.br | WhatsApp: +15558709110